Carving out the product segment as a strategic step in the group’s development

As part of the transformation, on December 1, 2025, the group carved out its product segment – port solutions and digital logistics solutions, as well as solutions for petrol stations and digital business solutions – into a newly established specialized company, ACTUAL PRO.
ACTUAL PRO is led by Boštjan Petelin, who previously served as Director of Business Solutions at ACTUAL I.T.

By separating product-oriented solutions from system integration and services, the group has established a clearer division that enables a more agile team approach, faster product development, and better adaptation to the specific needs of individual markets and industries.

“This is a well-considered, long-term step in the group’s development. By separating the product segment from system integration, we are creating a clearer structure, greater operational efficiency, and stronger foundations for the continued growth of both business pillars,” emphasized Igor Hostnik, CEO of the ACTUAL I.T. group.

Merger of companies into a single corporate brand: ACTUAL I.T.

At the same time, as of January 1, 2026, the companies ITELIS, UNISTAR, ASTEC, and part of ACTUAL I.T. were organizationally and operationally merged into a single company and a unified corporate brand – ACTUAL I.T.

The integration into ACTUAL I.T. was not merely an organizational change, but a process of connecting different teams and ways of working. The group recognized that each company brings its own experience, expertise, and established practices, which are worth preserving and further developing within a shared strategic direction.

The transition to a single corporate brand is based on the gradual building of a shared identity, stronger team alignment, and a common development vision. The goal of unification is a clearer market presence, more consistent communication, and closer relationships with customers and partners—while maintaining the diversity of knowledge and experience that remains one of the group’s key strengths.

Employees play a crucial role in this process, as a shared identity truly comes to life only when people understand it, embrace it, and actively shape it in their everyday work. Trust, engagement, and collaboration form the foundation of the new organizational structure of the ACTUAL I.T. group.

“In the merger process, our goal was not to eliminate differences, but to connect them. We believe that diversity of knowledge, experience, and perspectives enables us to operate more cohesively internally and more strongly externally,” said Pavle Jazbec, Chairman of the Board of the ACTUAL I.T. group.

With this step, the group has concluded its multi-brand phase in the field of system integration and strengthened a unified identity, market recognition, and collaboration across teams.

Companies within the ACTUAL I.T. group:

• ACTUAL I.T. 

• ACTUAL PRO

• ACTUAL Croatia

• ACTUAL BIH

• ACTUAL Serbia

The new structure ensures strong local presence while leveraging shared knowledge, competencies, and development capabilities.

“With the new structure, we aim to establish a clear and sustainable organization. A unified corporate brand ACTUAL I.T., alongside the specialized company ACTUAL PRO, enables stronger focus, a more transparent market presence, and a clearer value proposition for customers,” added Pavle Jazbec.

Sector-based structure supporting efficient and optimal operations

Within the new organization, sectors are structured around clearly defined areas of expertise.

ACTUAL I.T. sectors:

• SAP Enterprise Applications
  Sector Director: Tomi Rožanec

• Cloud&Infrastructure Solutions
  Sector Director: Peter Pavkovič

• Cybersecurity&Digital Trust
  Sector Director: Uroš Strnišnik

ACTUAL PRO sectors:

• Digital Logistics Solutions

• Specialized IT solutions and retail systems

The new structure provides clearer responsibilities, greater leadership accountability, and more effective collaboration between development, sales, and delivery teams. With this organizational transformation, ACTUAL I.T. strengthens its role as a reliable technology partner for comprehensive IT solutions, while ACTUAL PRO focuses on the continued development and growth of product solutions tailored to specific industries.

“These changes are not merely about reorganization, but about creating a stable environment for the people who are part of the group—employees, customers, and partners. It is important to us that the changes support collaboration, trust, and shared development in a rapidly evolving environment. We believe this approach will enable us to address new market needs more quickly and effectively,” concluded Igor Hostnik.